Auromere Toothpaste

I got a new toothpaste from the treehugger grocery store yesterday. It's called Auromere. It has many claims on the box. One of them is that it's saccharin free. Yay! That means I can use it.

I was a little nervous at first because it has neem tree extract in it. The only other time I've seen neem oil is as a natural insecticide in the garden. I'm using bug killer to brush my teeth? My other problem is that it's fluoride free. I wouldn't use this all the time, because it seems like fluoride works pretty well.

I am a little confused by its claim to be cruelty-free. Do other toothpaste companies make lab rabbits brush their teeth? What's wrong with sharing that fresh, clean feeling with other species?

Its ayurvedic!  (Whatever that means)

When I put the Auromere toothpaste on my toothbrush, I was a little disturbed by its color. It was brown. Aren't there natural ways of artificially coloring stuff? Yikes! But I was pleasantly surprised when I brushed my teeth. It was minty and good-tasting. It also foamed up well, which has been the downfall of several of the other toothpastes I have tried.

I have kind of a strange taste in my mouth this morning, so I'll have to use this toothpaste for a while longer before making a final judgment.

Disturbingly brown.

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9 Responses to Auromere Toothpaste

  1. Lauren says:

    “Toothbrush trees”? That’s so crazy – I love it! I remember a book from my childhood – “The Good Master”. It’s set long ago in Hungary and when the little boy is getting ready for the day he dips his finger in a jug of salt and brushes with that. Good times.

  2. Lloyd says:

    The second picture makes me want to brush my teeth with caulk.

  3. Beth says:

    It looks like dijon mustard. That’s just weird.

    Have you ever gone back to a regular toothpaste. You know, since the end of the CO poisoning? Maybe you could switch back again? To avoid the mustard. And the neem oil.

  4. Kim says:

    If you are going to do another post about toothpaste, at least force Max to be in the photograph.

    Patrick: Well you’re still yellow! And you know what else is yellow?

    Spongebob: What?

    Patrick: You are!

  5. Peggy says:

    I’m pretty sure they’re called Neem Trees because Neems live in them. Considering the strange after taste, we can only incur what Neem glands the oil is being expressed from….

    Neems:

    http://www.kgies.com/Trolls2.jpg

  6. Carol says:

    “sharing that fresh, clean feeling with other species?” Ya’ gotta see “Beverly Hills Chihuahua” then! “Minty fresh!” – line from smiling stray dog after first tooth-brushing by BHC’s human’s niece.